Chennai -
Monday, March
27, 2007: MyTVS,
the customer
centric car
services
business of TVS
& Sons, crossed
the One Lakh
customer mark
recently. To
celebrate this
milestone, MyTVS
initiated a
month-week long
Service Bonanza
Campaign across
Tamil Nadu on
February 9,
2007. This was
later extended
by one more week
following
overwhelming
response from
its customers.
More than 5000
car customers
participated in
this campaign,
which
successfully
ended on March
12, 2007.
The winners of
this campaign
were felicitated
at a function
recently. Two
winners from
Chennai,
P.S.Ashok from
Nelson Manickam
Road and Mr.
Mahendra Tikmani
from
Ekkattuthangal
won the second
prize and walked
away with LG-Microwave
Owens.
As part of the
campaign,
customers could
drive into any
of the MyTVS All
Car Services
centers across
Tamil Nadu for a
free checkup,
participate in a
simple slogan
contest and win
prizes every
week. Every week
there was 1
first prize of
TVS Scooty Pep,
2 second prizes
of LG Microwave
ovens and 3
third prizes of
Motorola V3
mobile phone. A
special prize
was also
selected on
Women's Day (Mar
8th).
Almost all
brands of cars
drove in to
MyTVS outlets
across Tamil
Nadu. The TVS
workshops, which
were hitherto
servicing only
FIAT cars, also
became part of
MyTVS All Car
Services (own)
outlets from
this campaign
and serviced
multi-brand
cars. These
outlets will
continue to
service
multi-brand cars
from now on.
Speaking on the
occasion, Mr.
R Srivatchan,
President of
MyTVS said,
"Crossing the
one lakh mark
customer mark is
truly a
momentous
occasion for us
at MyTVS, and
this service
bonanza campaign
was our way of
saying thank you
to our patrons.
This campaign
also reiterates
our commitment
to best-in-class
service, and
setting high
benchmarks in
multi-brand car
service business
with our core
values of
'Relationship &
Trust'.
